The show on History channel -- what explains its popularity? Do some watch the show because of some neo-pagan/alt right attraction to the Vikings? A post-Christian white racialism? Does the show have the same sort of viewership as Sons of Anarchy? Maybe some think it isn't so PC, because it focuses on white people and there aren't any anachronistic minority characters. But the depiction of shield maidens as warriorettes should be repulsive to them. Does the show remain popular? Or is it losing viewership because of this?
I find the Vikings as they are depicted on the show to be savages and not people to be identified with -- maybe the French king and his knights are shown in a poor light as well, but one need not celebrate the other extreme in opposition to them.